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Today I will explore decile groupings based on S-Scores, and  plot cumulative subsequent returns. We typically focus on an S-Score > 2 for subsequent positive movements in stock prices, and an S-Score < -2 for negative movements in stock price.

Our metrics identify when a conversation becomes significantly more positive or negative than normal.  Most stocks have normal conversations on any given day.  On these days there are other factors driving the security. “Normal” conversation securities will typically follow the market, as you see in the SMA data set.  High sentiment out-performs and low sentiment under-performs,  Open to Close, and Close to Close, across Twitter and StockTwits.

The only filter we add is that the prior day’s closing price must be above $5, to avoid penny stocks.  Total return time series are used for returns, and time series are equal weighted.

The first chart illustrates subsequent Open to Close returns based on S-Score deciles at 9:10 a.m. Eastern time. As you can see, the deciles are in order with top decile securities out-performing and bottom decile securities under-performing.  SPY is represented by the black line and the universe is blue.

Twitter-Pre-Open

Pre-Market Close deciles are below.  S-Scores are taken at 3:40 p.m. Eastern and Close to Close returns are calculated.  Again, high S-Score securities out-perform and low S-Score securities under-perform, with the universe in the middle.

Twitter-Pre-Close-Close

StockTwits is the largest chat community for active traders.  Its users are professional traders discussing long and short positions. The below chart looks at S-Score decile returns based on StockTwits conversations.

Data is consistent across deciles.  A unique characteristic of the StockTwits feed is that there are significant short conversations.  The lowest two deciles have negative returns.  This is a function of the StockTwits community being able to short securities by direct short selling or taking net short options positions.

StockTwits PreOpen

Pre-market close deciles are below.

StockTwits CLose-close

To learn more about Social Market Analytics and the products we offer please visit our website, or contact us here.

Thanks,

Joe

Signals derived from Twitter data have typically been viewed as shorter term signals.  There are a number of reasons for this.  One reason is the lack of out of sample data to back test trading systems on.  At SMA we now have nearly four and a half years of sentiment metrics to use in the creation of longer term signals.  Long-Term is a subjective term when discussing holding periods.  For our purposes we will be looking at trading signals that generate an average holding period of one month to three months.

At SMA we do not believe that one metric provides the full tone and context of a Twitter conversation.  That is why we publish a family of metrics call S-Factors that provide a richer view of the conversation than what is available with a single metric.

With history we have been able to look at longer term metrics and changes in security prices over longer periods.  We looked at large rapid negative changes in sentiment and determined that these sentiment movements are overreactions and lead to buying opportunities. We introduce two new metrics: Velocity and Acceleration.  The universes for these back test range from 20 large Twitter followed liquid stocks to the entire equity universe.  As you can see below these strategies identify solid buying opportunities and generate healthy average profit per share.  Please contact SMA to learn more about using sentiment to generate longer holding period trading signals with sentiment data.

Below are equity curves and trading statistics net of commissions with various universes. Overall you generate much fewer trades and hold them for longer periods of time.  The 50-day S-Score chart uses the SMA S-Score, Velocity and Acceleration Metrics.  You see that the holding periods are much longer than signals typically generated by social media.  The columns represent different universe sizes.

Slide1

200 Day S-Scores returns are below.  Again, please contact SMA for more detailed information.  Slide2

To learn more please contact us at: ContactUs@SocialMarketAnalytics.com